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15 YEARS OF EXPERIENCE

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WORK EXPERIENCE

2019-2021

Cree Lighting

Director, Marketing

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2012-2018

Manager, Marketing Communucations

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2010-2012

Product Marketing Specialist

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2018-2019

Cree, Inc.

Director, Communications & Events

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2008-2010

Envision Sales
& Marketing LLC

Marketing & PR Specialist

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2007-2008

DexYP

(formerly RH Donnelley)

Technical Specialist, Sales Force Automation

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2005-2007

Graphic Designer

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SKILLS & EDUCATION

Top Strengths

Empathetic Leader

Creative Storyteller

Data Driven

Skills

Cross-Functional Global Leader

Copywriting & Editing

Art Direction & Graphic Design

Strategic Thinker & Conceptualizer

Marketing KPIs & Analytics

Public Speaking & Interpersonal

MarTech Full-Stack Savvy

CRM: SalesForce

MAP: Pardot

ABM: Terminus

Enablement: Callidus Cloud (SAP)

CMS: WordPress, Magento

DAM: Widen Collective

Social: HootSuite

Ads: Google Ads, LI, FB, AdWorks 

Events: Ungerboeck

SEO/SEM: GA, GSC, GTM, Data Studio

Productivity: Breeze, Office 365

Creative:  Adobe Creative Cloud

Accomplishments

Project: LightFair 2019 Booth 

Exhibit Design Award Finalist
& Magazine Article Feature

Exhibitor Magazine, 2019

Project: McLaren Campaign

Silver Medal, Website
Davey Awards, 2017

Project: CreeLink Sales Portal

Conference Speaker, Sales Enablement Break Out Session & Keynote Panel
Callidus Cloud C3 Connections, 2015

Education

MBA, Marketing Management and Product Innovation Management

NC State University, 2008-2010

Study Abroad - Munich, Germany

GPA: 3.9

BA, Mass Media Communications

NC State University, 2000-2004

First generation college graduate

Volunteering

NC A&T Marketing Panel, 2019

NC STEM Event, 2019

Habitat for Humanity, 2015-2017

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